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Published
Articles by Holly Berkley
Holly
Berkley has been freelance writing since 1994 for a wide variety
of trade, business, and lifestyle magazines, newspapers and
Web sites. Below is a small sampling of her published articles.
-
Obama Girl and the 2008 Presidential Campaign
A look at the role viral videos are playing on the 2008 Presidential Campaign
Posted on San Diego Reader Tech Trends Blog on March 13, 2008
- Building
a Trustworthy Web Presence is essential for Nonprofits & Charities
Tips for creating trust and credibility online
February 2007
- Super
Bowl Advertisers Who combine Television advertising with
Search Engine Marketing gain the most Benefits
Creating a Web tie-in extends the life of the 30 second
commercial
February 2007
- Rock
Star: INXS uses all Elements of a Perfect Online Marketing
Campaign
Seamless synergy of offline & online marketing make
CBS's latest reality show a marketing campaign worth taking
a closer look at. July 2005
- The
Benefits of Co-Branding your Small business Web Site
SOHO Business Report April 2005 issue
- CAN-SPAM
Law: What it Means for Your Business
SCORE (Counselors to America's Small Business), June
2004
- Online
Marketing Strategies to Promote Your Business
SCORE (Counselors to America's Small Business) June
2003
- Don't
Neglect The Basics of Web Design
A summary of the do's and don'ts of smart Web design
ClickZ, January 1999
- Thinking
Inside The Box
Quicksilver's direct mail marketing campaign
Action Sports Retailer Magazine, 1996
- Reading
Between the Lines
A look at Roxy's hardback book used to supplement their
marketing campaign
Action Sports Retailer Magazine, 1996
- Where
the Girls Are
Interview with owner of WaterGirl, one of the first all
women's surf shops
Action Sports Retailer Magazine, 1996
- Tapping
Into Hidden Talents
Interview with Beach Patrol Swimwear regarding their upcoming
clothing designs
Action Sports Retailer Magazine, 1996
- Action
Unlimited: Alternative Media Go in Search of What's
New in Surf and Street Culture
Holly was Interviewed/Photographed about her online coverage
of the event
LA Times, 1996
- Getting
The Most Out of A Trade Show
Advice and tips from successful trade-show goers
SNOWboarding Business, January 1996
- Welcome
to the Bro-Bra Industry
Mixing business with pleasure
SNOWboarding Business, 1996
- Preventing
Employee Shoplifting
SNOWboarding Business, 1996
- One
Step at a Time
A Snowboard manufacturer helps addicts and alcoholics get
back on track
TransWorld SnowBoarding Magazine, 1996
- Interview
with entrepreneur Kristen Roach, owner of Kurvz Snowboard
Clothing
One of the first snowboard clothing lines designed specifically
for women
Fresh & Tasty, March 1995
You
can also find more of Holly's articles published in TransWorld
Skateboarding Business, TransWorld SNOWboarding, TransWorld
SNOWboarding Business, SOHO Business Report, The
California Aggie and other publications.
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In
the News:
In
2005, she merged her company Berkley Web Strategies,
LLC, with a top hosting and web site technology company
to form Vantage Internet Services, Inc. San Diego Business
Journal Featured the merger in December 5, 2005 article
on Mergers (Get a closer look at Page
1 (PDF) or Page
2 Or visit www.sdbj.com
to read full article.
Click
here to see more media coverage of Holly Berkley
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Check out Holly Berkley's new 
Alan
Ashendorf interviews Holly Berkley on "Let's Talk Computers".
She discusses ways to make your marketing campaigns successful
without breaking the budget. 
Holly's
first book, Low Budget Online Marketing for Small Business
released internationally. Latest edition hits book stores
in Poland 
